Making an Appearance

Ms Annie Chiu


Shi-Chien University
shenhsin@ms10.hinet.net

architect, designer & teacher

Beauty Salon, Urban Identities and Hybrid Modernity

The connection between the physical urban place and urban collective identity can be read clearly in the physical setting of the beauty salon. The connection is the economy of desire which drives our individual life and city economy. Three settings of beauty salon will be explored: from the physical setting in context of city, the interior décor; to what is being 'serviced'; and finally who are the customers, that both a business question and a question of desire.

The beauty salon, a place of women's world in the urban setting, illustrates three distinctly different spheres that coexist in the same city. The paper will begin with the spatial/cultural reading of three salons in the city of Taipei; and further scutinze the events, business tactic, and conversation taken as ways of catching the three distinct scapes; and finally the analysis of the relationship between the physicality of the space (interior design), the body and the city as a whole and the individual as a collective self.

The paper identifies the beauty salon as a geography of desire that manifests how spatially, touch (the act of washing hair) becomes the reflective mirror in the economy of want, and further illlustrates the varied urban identities meandering throughout the city. The city is a hybrid place, and a place to witness the urban identities.

Top of page

The University of Queensland
Privacy | Credits | Feedback  
© 2002 The University of Queensland